Post Tagged with: "place branding"

Polish Public Diplomacy

Polish Public Diplomacy

Polish public diplomacy has adopted means of strategic communication and demonstrates a strong belief in the importance of perceptions, images and brands in international politics.

Two Cheers for Public Diplomacy and Place Branding

Two Cheers for Public Diplomacy and Place Branding

Public diplomacy and place branding are putting traditional diplomacy to the test. But these newer forms of diplomacy should not be considered harbingers of a mediatized global democracy.

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